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Media Releases
2006
12 October
2006
Commended for Arts & Business Sponsorship
Leading UK law firm, Shepherd and Wedderburn is celebrating being commended in the ‘Arts and Brand Identity’ category at last night’s Arts & Business awards ceremony in Edinburgh (11 October 2006).
The commendation in the effective use of sponsorship to reinforce brand identity category was for Shepherd and Wedderburn’s work in partnership with the Citizens’ Theatre. The firm supported the 2005 ‘A Citizens' Audience with…’. The series was a sell-out, featuring among others George Galloway, John Sergeant and Barry Norman.
This recognition follows hard on the heels of the firm’s award win at the 2006 European Practice Management Awards for the ‘Best Marketing Campaign’ for its ‘don’t stand still’ campaign.
Patrick Andrews, Shepherd and Wedderburn’s chief executive said: “Our partnership with the Citizens’ Theatre has been a great success and the shows were extremely popular with our clients.”
Antonia Brownlee, development manager at the Citizens' Theatre said: "We were delighted that our partnership with Shepherd and Wedderburn was awarded a Commendation by Arts & Business Scotland. It was clear from the very beginning of our relationship that this was a great brand match for both parties, as the theatre shares the company's brand values of being engaging, open-minded, innovative and authoritative. We look forward to working with the company in the future."
Shepherd and Wedderburn has reaffirmed its commitment to the Theatre by signing up to a further two-year sponsorship.
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